Product Marketing
Retail Marketing
Getting your product into a big retail store can be a game-changer for increasing sales and visibility. At The Buzz, we’ve successfully assisted clients in securing shelf space at major retailers like Walmart and Home Depot.
If you have a product and are looking to present it to top retailers, contact us today for a free consultation. Let’s discuss how we can help you achieve your retail goals.
Product Licensing
Why consider licensing?
- You lack the financial resources or time to establish a new company.
- Your business isn’t large enough to collaborate with major retailers.
- You have multiple ideas and don’t want to dedicate all your time to just one.
While licensing isn’t the right path for every product, it can be a highly effective solution for many. If you’re considering this route, reach out to us for a free consultation. We’ll evaluate your idea and help you determine whether licensing is the best fit for you.
The Buzz Packages
Outreach Packages
Worker Bee Outreach
$600/month
The essential outreach package for getting your product buzzing.
- Outreach to 30 manufacturers per month.
- Standardized email templates for outreach.
- Monthly updates with detailed reporting on outreach results
Hive Builder Package
$1,200/month
Build a hive of interest around your product with tailored outreach and a deal closer.
- Outreach to 50 manufacturers per month.
- Hyper-personalized messaging crafted for your industry and product.
- Monthly updates with detailed reporting on outreach results
- Deal Closer Support: Dedicated assistance from our team to navigate negotiations and seal the deal with interested manufacturers.
Queen Bee Package
$1,800/month
Rule the market with the ultimate outreach package designed to deliver results.
- Everything in Hive Builder Package, plus:
- 3 guaranteed face-to-face meetings with serious buyers or manufacturers.
- Deal Closer Support: End-to-end negotiation support to help secure lucrative agreements with manufacturers.
Marketing Packages for Inventors
Starter Buzz
$1,500/month
Get your product online and start selling with confidence.
- Amazon Store Setup: Create and optimize your Amazon storefront.
- E-Commerce Basics: Setup for Shopify, Etsy, or other relevant platforms.
- Product Descriptions: Craft compelling product listings to attract customers.
- SEO Starter Pack: Basic SEO optimization for your store and product pages.
- Guided Onboarding: One-time session to train you on managing your store and tracking sales.
Hive Expansion
$5,000/month
Expand your reach and build a strong online presence.
- Everything in Starter Buzz, plus:
- Marketing Materials: Professional brochures, banners, and sales sheets for online and offline promotion.
- Social Media Marketing: Setup and launch campaigns on Facebook, Instagram, and TikTok.
- Advanced SEO: Keyword research and optimization for better search engine visibility.
- Email Campaigns: Automated sequences to engage potential and returning customers.
Paid Ads Setup: Google and Facebook ad campaigns to drive traffic and boost sales.
Queen Bee Growth
$7,000/month
Full hands-on support to dominate your market and grow your brand.
- Everything in Hive Expansion, plus things like:
- Custom Trade Show Strategy: Planning, booth design, and marketing material creation.
- Comprehensive Marketing Strategy: Tailored plan to grow your brand and drive sales.
- Branded Website Development: Full custom website for your product and business.
- PPC Campaigns: Setup, management, and optimization to ensure ROI.
- Ongoing Campaign Optimization: Monthly analysis and adjustments to improve performance.
- Dedicated Account Manager: Your go-to contact for all marketing and strategy needs.
Off-the-Shelf Offerings
General Consulting
- Fractional CXO Advisory Leader
- Go-to-Market / Marketing Plan
- Customer Lead Generation & Sales Playbook
- Optimize Pricing Model
- Hourly Consulting
Organic Marketing
- Website build
- Branding Book
- Basic SEO Optimization
- X Blog Posts/Month
- Backlinking + Guest Posts
- X Email Marketing Campaigns/Month
- X Social Media Posts/Month
- Content Engagement
Advertisement
- PPC
- AI-Driven Customer Journey – AI Bot on your website
- User-Generated Content
- Go-to-Market Strategy Development
- Customer Discovery Interviews
- Publication Appearances
- Promos Strategy
- Paid Ads Management
- Social Media Content & Management
Automations for Business
- Sales Workflows
- Email Retention Campaigns & Retargeting
Sales Support
- Sales Cycle Definitions & Processes
- CRM Automations
- Business Development Representative
- Unified Platform Integration
Product/Retail Solutions
- Identify New Sales Channels
- Evaluate Product Line Extensions
- Full Trade Show Support
- Marketplace Setup (e.g., Amazon)
- E-Commerce Setup
